What Jumia’s $50 million raise says about its path to profitability

Jumia has spent the past three years making its business leaner and cheaper to run, while chasing profitability. Now it has an additional $50 million that can help it reach that goal faster. 

But the capital alone will not make Jumia profitable. The e-commerce company has increasingly been building around cheaper and more relevant supply, higher monetisation, lower fulfilment costs, and…