Safaricom unveils new product that lets customers buy internet by the hour

Safaricom, Kenya’s biggest telco, has introduced a new product that could reshape how customers pay for mobile internet. The product, called B-Live and launched on Wednesday, allows users to buy data by the hour instead of the traditional megabyte or gigabyte bundles. 

Prices range from KES 20 ($0.16) for 1 hour to KES 150 ($1.16) for six hours, with usage tied strictly to time, and not…