Paystack welcomes consumers to its ecosystem with Zap, a transfer app

Nine years ago, Shola Akinlade, Paystack’s CEO, bet on making online payments frictionless and that bet paid off with a $200 million acquisition by Stripe. Now, his startup is betting on consumers transferring money with Zap, its new app, to fuel its next growth phase—a shift for the fintech known for its business-focused products.

Zap does one thing well: it allows users to send money…