How South African e-commerce startups are reacting to consumer demand surge

Online shopping is not an upper-class luxury. When a crisis forces normal economic and social activities to shut down, people must still be able to find food, toiletries and other essentials. Social distancing norms that prevent visits to physical shops make online stores the last resort for supplies.

But as more than one South African startup has learned over the past week, there is such a…


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