South Africa’s Blue Label Telecoms to change name in major rebrand

South Africa’s Blue Label Telecoms, known for its prepaid and virtual service offerings, is planning to rebrand as Blu Label Unlimited Group. The proposed name change, pending shareholder approval, marks a significant shift in the company’s strategy, with ambitions to expand its footprint in the country’s tech and telecoms space.

The company says it is undergoing a major restructuring,…